Brand Case Study: Pura Vida
August 5, 2024 2024-08-05 19:30Brand Case Study: Pura Vida
Rachel is back on the channel with another step by step look behind the scenes of a brand identity and web design project.
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Comments (49)
@WijdaneAZMZM-qd2kd
That's really helpful , you can't find content like this everywhere . Thank you for sharing your creativity with us . Sending love to all of the academy members
@Kiki-mt7iz
I love your video. It’s so informative insightful educative in fact it’s a gem thank you ❤
@MrWilsonpantufla
11:20 That's what he said 😅
@terrynicholls1991
I don't usually like detailed logos but you did really well with this
@AhmedAlKhater
This is very useful thank you
@user-hl4zw1bw1b
it's fantastic, is there any possible to get that pdf?
@djkenzorr
what is her instagram? the link does not work anymore
@DanieldePedrosa
Thank you for your sharing, it was delightful and made me think about my process and how to be more organized. Really inspires me. I will save it for later!
@user-jj1qe5bq9i
Your talent is a true inspiration to others.
@maciejdoczyk8196
I love your design and the process Rachel. I believe that the right structure is the important aspect of the designer work. Without a right foundation it’s almost impossible to create a quality design. Great job!
@user-wh1kj9wu9x
Excellent work! As always! Thank you so much for sharing!
@jross7277
This is so good. Thank you.
@mubeensurti
Would you mind if I ask you, How much time it took you to create this whole brand identity including the website?
@reemab3403
This is absolutely great. i'm so grateful for the amount of detail you went into your process. 39 minutes packed with invaluable insight. thank you so much!
@DissonantSynth
Rachel, I'm willing to bet my kidney you have some Afrikaans heritage!
@stephanorstephan
This is gold!
@livingeastofeden
I'm needing a brand identity for my business which i started in April this year. I was so disappointed to find out that you're no longer taking on clients. I'm really enjoying your videos, thank you
@joshsinger8
Only South Africans can like this comment
@CieloSkin
More videos like this please 🩵🙏🏼
@CieloSkin
Absolutely amazing! Love how you go through the entire process 🩵☄️🙏🏽
@PatrickChisanga-pt1pb
Thank you so much for the teaching, I'm learning a lot.
@danieladebajo7974
As a beginner, the amount of knowledge I gained from this is immense. I am truly grateful. Looking forward to more of this.
@dn3462
What program have you used in presentation?
@user-xg4uz8vn4e
Thank you so much for all the insights and value!
I am currently working in a Rescue Center in Costa Rica and I am afraid to say, the Toucan you've created is not native to Costa Rica. 😶
@fluxstandard8364
BIGGEST LOAD OF BULLSHIT I HAVE SEEN FOR A WHILE
@simoadjar
Great work ! well done. keep it up
@TUBESTEAKNIG
Your website is beautiful, my one caveat would be the loading time.
@_pausinh
Hi! Amazing content. Thank you very much! I would love to know how much does it cost a project like this?
@ademmerarchi5112
i htink the title is should be " brand soul"
thenx so much for the value
@TheAfnan00
Thank you for sharing this invaluable video. There are tons of lessons and takeaways from this. I can already feel like I am better designer now by watching this. This sure is gonna help me improve my work. The way you explained everything, the whole process that is pure gold. Thank you so much.
@pauljohn3898
This is an absolutely amazing video showing the whole process of brand design from scratch. Hope to see more of your work!, keep going!
@cr8tivemo
Goldmine of information that I've stumbled across at the right time!! Thanks
@lauranurse1580
What a useful video! Thank you
@danieldelapena972
Hi Rachel, is there any way i can buy the brand guideline that you're using in this video?
@lprado1979
Beautiful work, so inspirating
@ShaddeyNNM
Love this! This is the second video I'm watching by Rachel and I love her process. This type of videos are helpful because I'm starting a business myself and have basic graphic design principles from my time in architecture school. This video was especially exciting because I'm from Costa Rica
@najiasiddiqui3626
There's so much to learn here, thanks for sharing the processes.
@eliudochieng7975
Hey Rachel, you are a goddess in brand identity👌👌 how much did you charge for the logo?
@faizankazmi2000
How do you guys get free Mockups and free designs
I'm a newbie and everything seems to be out of reach for me. So to make a portfolio or branding I need mockups.
Or do help me how to make these style boards to show my brand design…?
Any guidance is appreciated!!!
@WhiskeyThieves
If we were to use this process as a template for building a portfolio of several projects across different industries. Would it look dull if the projects followed the exact same pattern of layout?
@rebecahazelnut2102
I ABSOLUTELY LOVE THIS. Not only the work, but the way you go through the process, it is really inspiring. I wonder how long did that take for you, in terms of hours or days. It is stunning!!! 😍🥰
@BenjaminKeller
I hope you get paid by loom for mentioning them like 20 times.
@SaltLake180
I am blown away by this detailed break up of branding for a start up. It is an invaluable lesson. My only question is how much time went into it all. Also I am glad that she included the rejected mood board just like it happens in the real world. Thanks
@davidkorankye3378
very very nice to have this insight. thank you very you helped me a lot.
@GavinKohAquascaping
Can anyone tell me what kind of art board Rachel is using? I do enjoy creating my own brand and would love to play around with ideas as Rachel did. Cheers!
@expectationlost
Why not have a Costa Rican designer do it.
@ThuHuyenHoang-br4bs
nice work, i respect that a lot. Thank you so much for sharing it publicly. How long does it take you to do this project?
@marwam6778
Very useful and honest ❤❤❤❤
@iamvioletta
You rock ❤🎉